13A- Reading Reflection

Grinding It Out: The Making of McDonald’s, Ray Kroc

1) Before reading “Grinding it Out” I thought that Ray Kroc was the person that invented McDonalds. I was surprised when I found out that he didn’t invent it, he just grew the brand. I also didn’t know he started his entrepreneur career with selling paper cups. While I admire Ray Kroc’s drive for success even in his old age, I didn’t agree with his personal marital affairs. He was dating a married woman.

2) Did the entrepreneur encounter adversity and failure? If so, what did they do about it? Ray encounter adversity with his first business of selling paper cups. He Made a few bad decisions in business career and suffered some failure before he made a hit with McDonalds.

3) Ray saw an opportunity with the McDonalds brothers and jumped on it right away   developing his model and then expanding it into the largest fast food restaurant in the nation.

4) I know that Ray liked the name McDonalds, but wouldn’t you want to name your business after yourself or something meaningful to you. Unless he did it this way to keep the original McDonalds alive. I am confused about his thought process here.            

5) If I could ask two questions, it would be: What was so fancy about the name   McDonalds that you decided to keep it? If you had the opportunity to change something about McDonalds setup or operations, what would you change?

6) I think Rays opinion of hard work is to keep trying until something happens. Because he never gave up on the hustle. He literally kept striving until he hit the jack pot with his successful business. I agree! If you want to be successful you must    strive in every way possible.