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I would like to provide an all-natural, moisturizing, mini
travel hand soap. All though this product caters to a variety of people, I will
direct my product to this Customer who is allergic to Sodium sulfate that is
used in most hand soaps.
My prototypical customer is a 25- year old Army reservist.
In between serving, Katie is a part-time student at Robert Morris University in
Moons, PA. obtaining her bachelors in behavioral science. Once a month, Katie drives
her grey 2007 Nissan Sentra to Battle Assembly. She has 5-year-old triplet
boys, Angel, Bear, and Cain. Katie loves to read the Bible to the kids at bed
time. Each night she searches for a new story to read for them. The triplets are
allergic to Sodium Sulfate so she has to be careful when they are out in public
and have to use the restroom. They use hand sanitizer to clean their hands instead
of the soap in the restrooms out in public places. However, sanitizer doesn’t really
clean the hand completely. She often wishes that there was soap that she could
travel with so they can actually clean their hands after using the restroom.
We are similar because we are both veterans as I was in the
service. We both have kids that suffer with allergies. So, we both have to be cautious
when using public restrooms. Whether it is a public restroom or at someone’s
house. I don’t think it is a coincident that both of us have kids with
allergies to ingredients in soap and lotions. There are a lot of people with
this issue. I came up with this idea because besides the people with allergies,
there are people who have other issues that cause them to want to have their
own personal soap to carry around with them.
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